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Podcast: My Story!

Today’s post is a bit different… You’re used to consume in-depth content that helps you turn simple data into actionable insights. At least, that’s my purpose. :-)

This time I want to share a bit more about my digital analytics journey, but I promise to provide a ton of advice at the same time!

At the end of 2012 I started this website to document my knowledge and share about my passion and ideas.

It usually works like this, I come up with a digital analytics topic and write a story around it to provide as much value as I can. And when I feel good, the words just flow naturally…

In the meantime quite a few things changed. My blog has grown from zero to over 10.000 visitors a month and thousands of subscribers. And it’s really amazing and fun to connect with awesome people like you!

You might think… hey Paul, but why this post?

Last month I met Jeff Sauer (Analytics and PPC expert) at the Google Analytics User Conference in The Netherlands. We had a great time chatting together and sharing stuff. Up to then we had regular email contact, but never met in-person. Since that time we help each other a lot and he has become a great friend!

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Podcast Paul Koks

And you know what, a few weeks later I was invited for the awesome Jumpstart Podcast. Jeff’s Podcast is filled with many prominent names in the digital marketing industry. Go check it out!

Of course I was very excited to record the podcast and share my story.

You can listen to it below (I share my digital journey in a lot of detail so don’t miss it!):

Here is a short overview of the topics that we address:
  • How I started doing business online on Ebay when I was just 16 years old.
  • How I started my career as a headhunter, but got excited about Digital Marketing and Analytics.
  • How building affiliate sites has skyrocketed my SEO and Analytics knowledge.
  • How providing value via awesome content has become one of my greatest passions.
  • How you can grow your career as a Digital Analyst or in any other field you are passionate about.
  • How you can strategically grow your blog and online presence.
  • Why I took the leap and gave up my corporate job just two months ago.
  • How I see the future of Online Metrics as a blog and online business.

Hope you enjoy listening to my story and I am happy to hear your thoughts!

One last thing... Make sure to get my extensive checklist for your Google Analytics setup. It contains 50+ crucial things to take into account when setting up Google Analytics.

Download My Google Analytics Setup Cheat Sheet

The post Podcast: My Story! appeared first on Online Metrics.


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